The owners were launching a grand opening party for their Silverlake store and needed posters for print and web to bring awareness. As this was the first design work I would be doing for the company, I was excited to have as much freedom as I did. The brand personality was not yet fully developed at the time, so it was important for me to define the brand's identity straight away. This event was a brunch party so the use of eggs in the design was fitting. The owners loved the poster and the event was a success.

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